MailChimp: Automated Welcome Email

No additional examples available at this time.
4 - 6 weeks
Time Commitment:
3 - 5 hours

Immediate welcome and invitation to stay connected. Someone is interested in the work you do and signs up for your e-newsletter! An automated welcome email is a great way to connect with them right away. We’ll create a single automated welcome email and set up in your MailChimp account. The welcome email is automatically sent to subscribers when they sign up for your email list or are manually added. The intention is to welcome them, introduce them to your mission, and invite them to stay connected. Once created, this single email will automatically go out using a specified, customizable trigger (i.e. immediately after subscribing), so your work is done!

*As an Unseen Partner, all production costs have been covered by our donors in support of your life-changing work. Thank you!
*MailChimp is often free, but a paid subscription is necessary to start an automated welcome email. Please see link to MailChimp's Pricing Plans under Product Details.
**Please allow up to 2 additional weeks for printing and shipping.

Product Details

What's Included

  • Designed email template that looks great and matches your organization’s brand.
  • 1 well-written email that connects with current and potential donors—clearly laying out your organization’s mission, impact, and vision; and inviting a subscriber to get involved.

Additional Information

  • MailChimp is an online software for sending email newsletters and campaigns. 
  • If you don't have a MailChimp account, please sign up (you'll need the Essentials Plan for this product) and upload/organize your contacts before we start this project. (MailChimp Pricing Plans)
  • It’s best to complete MailChimp: Newsletter Templates first so we can design a solid template for the automated welcome email.
  • If you don’t have a way for people to subscribe to your newsletter on your website, with their first and last names in separate boxes, we encourage you to begin working on this right away. (It’s needed for the mail merging feature in the drip series.)
  • It’s best to complete MailChimp: Newsletter Templates first so we can design a solid template for the automated welcome email.
  • We’ll help you with all the logistics of setting up your automation in MailChimp so it’s successful and easy for you to use.


Download Worksheet

Partner Responsibilities

During Production

  • Complete the forms we provide within the requested timeline.
  • Review each draft, providing edits and comments in a timely manner.

Post Production

  • Use your product to build relationships with current donors and/or new contacts! Unseen’s generous donors pay for your projects, so that you can in turn connect with your donors, raise funds, and help more people. It’s our greatest desire that you use the products we create together.
  • Survey #1 - Production Feedback Survey - You will receive a short 5-10 minute survey upon completion of the project that evaluates your experience with Unseen processes, staff, and creatives.
  • Survey #2 - Product Effectiveness Survey - Several months after your product arrives, you’ll receive a second 10-15 minute survey focused on how you’ve used the product and what results you are seeing.
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