Brand Sheet

No additional examples available at this time.

Cost:

$0*

Size:

Timeline:

3 - 5 weeks

Time Commitment:

1 - 2 hours

Gather all of your brand elements into one, easy-to-access place. Your brand elements shape your organization’s visual identity and bring a consistent appearance as you share your work with current and potential donors. A Brand Sheet is a useful tool for not only your organization internally, but also for contracted graphic designers or outside vendors that may be involved in creating marketing materials for you.

*As an Unseen Partner, all production costs have been covered by our donors in support of your life-changing work. Thank you!

**Please allow up to 2 additional weeks for printing and shipping.

Product Details

What’s Included:

1-2 page Brand Sheet (PDF) that is visually appealing and clearly displays your already existing brand elements, including: brand colors (main and accent), typography, logo(s), etc.
Neatly organized Google Drive folder that includes all of your current Brand Elements including but not limited to: font files, logos, program icons, and graphic elements. If applicable, we’ll include Unseen products that incorporate parts of your messaging that are key to your brand.

What’s Not Included:

A multi-page Brand Guide including your organization’s vision, mission, core values, etc.
Your organization’s voice, personality, and messaging architecture.
Rules surrounding your logo.
Branding in-use examples.
Target personas.

Download Worksheet

Partner Responsibilities

During Production

Complete the forms we provide within the requested timeline.
Review each draft, providing edits and comments in a timely manner.

Post Production

Use your product to build relationships with current donors and/or new contacts! Unseen’s generous donors pay for your projects, so that you can in turn connect with your donors, raise funds, and help more people. It’s our greatest desire that you use the products we create together.
Survey #1 - Production Feedback Survey - You will receive a short 5-10 minute survey upon completion of the project that evaluates your experience with Unseen processes, staff, and creatives.
Survey #2 - Product Effectiveness Survey - Several months after your product arrives, you’ll receive a second 10-15 minute survey focused on how you’ve used the product and what results you are seeing.

During Production

Complete the forms we provide within the requested timeline.
Review each draft, providing edits and comments in a timely manner.

Post Production

Use your product to build relationships with current donors and/or new contacts! Unseen’s generous donors pay for your projects, so that you can in turn connect with your donors, raise funds, and help more people. It’s our greatest desire that you use the products we create together.
Production Feedback Survey - You will receive a short 5-10 minute survey upon completion of the project that evaluates your experience with Unseen processes, staff, and creatives.

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